Posted by Jason McCallum on Wed, Sep 23, 2009 @ 08:38 AM
I just came across this recent study by Oxford Economics on the ROI of Business Travel. For the purposes of this study business travel includes sales trips, meetings, conventions, and incentive trips.
How many of you in the past year have experienced a cancelation of a key meeting or incentive trip whether it was in your own company or a client of yours? According to the Oxford Economics study the average business would forfeit 15% of its profits in the first year of eliminating meetings and incentives and recovery from that loss would take up to three years.
That is a significant profit loss. Is that percentage profit loss something your company or your clients can afford? Meetings and incentives can be essential to a company's profits and also enhance morale, job performance, and customer engagement. They recently became an easy cut in the short term to manage costs but are continually proven to be a solid long term investment.
Posted by Jason McCallum on Mon, Sep 14, 2009 @ 12:02 PM
Are your reward programs giving you a bad case of static cling when it comes to pricing?
As a consumer you can get information on the availability of desired products
at the right place, the right time, and for the right price. As a business professional, why not apply this concept to your merchandise reward programs with dynamic pricing.
Why be stuck to the static cling of Print and PDF reward catalogs. You want to be sure your programs have reward pricing flexibility and immediate availability of products. On-line reward redemption and dynamic pricing; reward prices that adjust in combination with point valuations will guarantee you fair market value for your reward offering.